ZEE profit sinks 40% YoY in Q2, but revenue rises on FIFA subscription growth

Zee Entertainment Enterprises faced a sharp drop in consolidated net profit for the quarter ending September 30, 2026, despite a 13% rise in operating revenue to ₹2,225 crore, spurred by FIFA World Cup-related subscriptions. Total costs surged by 18%, largely due to inflated programming and promotional expenses. In a bright spot, ZEE5’s revenue surged over twofold, showcasing a successful digital approach.

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