I would look at companies which are specifically focusing on brands, that is where the valuation comfort comes and that is where you can give higher valuation also to those companies.
Tech view: Nifty forms small red candle, faces strong resistance at 100 DEMA. How to trade tomorrow
On Wednesday, Nifty formed a small red candle near the 100-Day Exponential Moving Average (DEMA), indicating strong resistance around 24,470-24,500. If the index holds above