Zee Entertainment shares rise over 3% ahead of FIFA World Cup, Rs 2,300-crore fundraising plans

Zee Entertainment Enterprises’ shares rose after its board approved raising at least Rs 2,300 crore to fund strategic initiatives and bolster its balance sheet. The media company also secured exclusive rights for FIFA events until 2034, including the 2026 and 2030 World Cups, amidst a challenging March quarter financial performance.

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