Nithin Kamath argued that increased trading activity reduces profitability for retail investors. He highlighted Zerodha’s model of discouraging frequent trades, resulting in significantly lower brokerage revenue compared to peers. By avoiding nudges that push volumes and not incentivising employees on revenue, Zerodha aims to promote thoughtful participation and long-term investor retention.
Where should conservative investors invest Rs 10 lakh in a volatile market? Experts weigh in
With uncertainty clouding equity markets, investors looking to deploy a lumpsum face the challenge of allocating their money across asset classes. Four wealth management experts
October 24, 2026