Morgan Stanley initiates coverage on newly-listed Birla stock, upgrades another

Morgan Stanley is optimistic about Aditya Birla Group’s retail ventures, initiating coverage on Aditya Birla Lifestyle Brands Ltd (ABLBL) with an “Overweight” rating, projecting a 23% upside. Simultaneously, Aditya Birla Fashion and Retail Ltd (ABFRL) was upgraded to “Overweight,” anticipating a 53% potential increase. This upgrade is due to improved profitability.

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