Ethos added five new stores in the December quarter and 13 in the first nine months of FY25, taking the total count to 73 stores. The company aims to open six more boutiques by the end of FY25. It has signed six exclusive brand partnerships since April, with more collaborations in the pipeline.
ETMarkets Smart Talk: Fixed income attractive with rate cuts ahead; 20–40% allocation advisable for risk hedge, says Tanvi Kanchan
Amidst market volatility, Anand Rathi’s Tanvi Kanchan suggests a 20%-40% fixed income allocation for portfolio stability. She anticipates a stock-specific market in FY26, driven by