As price jumps, gold buyers keep it light this Dhanteras

October 30, 2024

Jewellers report a 10-15% drop in gold demand by volume this Dhanteras. Consumers prefer lightweight and diamond-studded jewellery. Despite this, value sales of gold rose by up to 25%, helped by high prices. Silver jewellery demand increased by 30-35%. Young buyers returned to stores, attracted by high returns on precious metals.

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